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Let´s talk about Mazda 6
Mazda6 has won the Auto Express Driver Power award, a customer satisfaction award voted for by 25,000 owners and based on customer satisfaction with the key vehicle attributes and the ownership experience.
With an overall rating of 93.66% Mazda6 was a full 3% points clear of the second best vehicle, Porsche Boxter, in a survey of the Top 100 UK cars.
Auto Express said, "The dynamic new 6 has stormed into top position, muscling aside more established, upper echelon marques like BMW, Porsche, Mercedes-Benz and Lexus with nonchalant ease. It's a full four percentage points ahead of last year's winner the Porsche Boxster, and that is deeply impressive. The 6 simply does everything very well indeed."
As well as winning the overall Driver Power award, Mazda6 was also rated "Best Braking" and "Best Build Quality" and it was in the top seven in each of the ten categories – an unprecedented result.
The Mazda6 has won the Fleet News Best Upper Medium Car at the prestigious annual Fleet News awards which recognises the best company cars in the country.
Fleet News is the industry-leading newspaper for fleet decision-makers who operate company cars and vans.
The company car market alone covers an estimated three million vehicles and fleet buyers are responsible for purchasing half the new vehicles sold in the UK each year.
The judging panel was made up of 12 leading figures in the fleet industry, whose companies together run a combined fleet of about 400,000 vehicles.
Therefore, winning an award is a major boost for any manufacturer with business buyers.
The Fleet News judges criteria were clear for this award:
'Challenged from below by desirable and large lower medium cars and from above by wholelife cost-competitive premium cars, the winner had to distinguish itself as operationally efficient, highly cost-effective and driver desirable/aspirational. A comprehensive range was also important. '
The Mazda6 fought off competition from a wide range of competitors winning on a number of features that make this a most desirable company car. The judges commented on the Mazda6:
'Who says the mould can't be broken? Mazda has dared to be different with its new upper medium contender and has created a market-leading car. The spirit of the Mazda MX-5 shines through in this car with its excellent driving characteristics and wonderful looks, yet it also offers low wholelife costs, great engines and a wide range of body styles. Compare this with its predecessor and you can see the leap forward Mazda has made as a company.'
Fleet News editor John Maslen, who chaired the judging panel, said: ‘The Fleet News Awards are well-known as the industry’s Oscars. Fleets are flexing their financial muscles to demand manufacturers raise quality and keep prices, low, which benefits everyone in the country who drives a car.
‘To have a Mazda winning such a prestigious award as Best Upper Medium Car – which the Ford Mondeo won last year – is a clear sign of the resurgence of their Mazda brand following its change of ownership.’
The Mazda6 has added yet another accolade to its growing list of awards, winning the What Car Best Estate Car title in What Car's Car of the Year 2003 awards.
During 2002 the Mazda6 was awarded the prestigious Scottish Car of the Year and runner up in the European Car of the Year, the What Car award is the first of 2003 and is considered one of the most prestigious awards in the automotive industry.
To quote the award narrative, "who said you cannot have a practical estate that also looks a million dollars? The Mazda6 estate is concrete proof that you can." Other strengths identified were a fine chassis, strong and gutsy engine, build quality, the unique 'Karakuri' seat function and residual values.
What Car specifically identified the 'Karakuri' seat as a major strength as it transforms a roomy family car into a load-hauler in a split second.
In winning the What Car Best Estate Car, the Mazda6 beat the Audi A4 Avant TDi, the Skoda Fabia TDi and the Volvo V70, all very competent cars in their own right, which highlights the exceptional qualities of the Mazda6 to beat cars of this class.
The Mazda6 was also highly commended in the top three for What Car Family Car of the Year while Mazda MX-5 also made the top three for Best Roadster along with Porsche Boxster and Vauxhall VX220.
"The Mazda6 really is a brilliant car and the awards it is winning just demonstrate that the car is being universally recognized as a class leader," Rob Lindley, Mazda Motors UK Marketing Director. "To get the recognition of a What Car award is a real boost for the Mazda6 and we were delighted to receive this prestigious award."
"With a busy year ahead we are hoping for similar success with the Mazda2, Mazda RX-8 and replacement for the 323, the Mazda6 has really set the tone for Mazda and all the cars following will meet the same class leading standards."
The Mazda6 has won the Scottish Car of the Year Award for 2002, the first of the major European car awards. The title, given by the Association of Scottish Motoring Writers (ASMW) and sponsored by the AA, was presented at a gala dinner in St Andrews Bay Resort.
The winner was chosen by the Association of Scottish Motoring Writers from more than 50 new models launched during the past 12 months. Each model was assessed on a range of qualities, including performance, safety, value for money and Scots appeal. Cars were judged from six categories: small; family; sporting; sports utility vehicle(SUV); diesel and luxury.
The winning cars in each category are:
small – Honda Jazz;
family – Mazda6;
sporting – Audi RS6 quattro;
SUV – Nissan X-TRAIL;
diesel – Ford Focus TDCi;
luxury – Skoda Superb.
Overall Winner - Mazda6
Graeme Giles, President of the ASMW, says: "This car has turned around Mazda’s fortunes in the UK. Soaring sales – way ahead of forecast, prompted Mazda Motors UK to negotiate extra supplies from the factory. The Mazda6 is the perfect choice for Scottish Car of the Year, because of its all-round excellence, particularly its handsome looks, accomplished chassis and ultra-competitive pricing."
Alistair Cheyne, OBE, Deputy Managing Director of the AA, says:
"Last year, almost 200,000 Scots bought their own cars – a record breaking year for the trade in Scotland. Scots like to buy good reliable motors that are value for money. The Association of Scottish Motoring Writers is best placed to make a judgement on what Scots would like to drive in the future; that’s why these awards are so special. The AA is delighted to be involved once again."
James Muir, Managing Director, Mazda UK, says: "We are delighted to have won Scottish Car of the Year. It is the first major award for the Mazda6 and the most significant for our Scottish customers and dealers.
"To win Scottish Car of the Year is an outstanding achievement and of real value to our customers as it is voted for by motoring experts with Scottish motorists' requirements in mind.
"The Mazda6 is a superb car and this award further strengthens that belief. With the Scottish Car of the Year title under our belt we look forward to more Scottish motorists discovering the exhilarating Mazda driving experience and with three new cars next year we hope to be in contention for the 2003 title."
The Mazda6 has added another prestigious title to its growing list of awards, the Maxol/UMWA Northern Irish Car of the Year 2003.
The Mazda6 was voted for by the panel of journalists from the Ulster Motoring Writers Association beating off competition from Citroen, Lexus and Honda to take the title. It also took the Family Car category, beating the Saab 9-3 into second place.
The panel of judges praised the Mazda for its driving experience, a range of spirited engines and fine chassis as well as Mazda itself for the dramatic turn around in fortunes over the last eighteen months.
The Mazda6 was designed to offer a fun drive, give back to the driver the pure pleasure of driving that is perhaps lost in many other family cars and to offer some of the sporty heritage from the Mazda MX-5.
In its 13 years the Mazda MX-5 has itself racked up an impressive amount of awards from around the world and it certainly seems that the Mazda6 is following firmly in the Mazda MX-5's footsteps both in the accolades from the media and in delivering the pure fun of driving this great drivers car
MAZDA6 Awards Top Crash Scores
Sport sedan named a "Best Pick" in high-speed frontal crash test.
Bueno, que cada cual saque su opinión.